I worked with Justyn Iannucci at Truth Collective to develop the center spread artwork for the Genny MASH’D print zine, part of a larger regional awareness campaign for Genny Cream Ale. We wanted the piece to resemble Where’s Waldo books and be full of fun pop culture references and weird things to spot when you’re done tracking down Cream Ale cans. Sort of like a Public Market flea market day gone haywire.